POPWORKS EMPORIUM

Overview

On-demand delivery concept for Frito Lay’s gourmet popcorn brand, Popworks. Having worked on the brand’s original site prior to this project, we were familiar with the marketing of its current offerings. However, we wanted to challenge ourselves by asking, “How can we make the product even more valuable?”

The answer? By building an experience around it. Popworks Emporium is a service which pairs Popworks favorites with Emporium treats and party accessories to create a one-of-a-kind, customizable ‘Party Pack’ fit for any occasion, delivered directly to your doorstep.

Role